Build a Job-Winning Marketing Manager Resume
Marketing leaders must tie channel execution to measurable outcomes. Recruiters want proof of pipeline, revenue influenced, and efficient acquisition across channels.
Avoid generic bullets like “Managed SEO.” Instead quantify: “Led SEO program to +48% YoY organic signups; lowered CAC by 23% across SEM by optimizing match types and creative.”
ResumeReady helps you highlight ROI, tailor keywords to your ICP/GTM, and keep your resume ATS-friendly.
GTMICPCAC/LTVSEO/SEMPaid socialROASEmail automationHubSpot
See Real Marketing Resume Examples
Borrow structures and metric patterns you can adapt to your experience.
View Examples →Best Marketing Resume Templates
Use a clean layout to surface results and channel expertise.
Browse Templates →Beat the ATS with ResumeReady
Ensure your resume includes channel and strategy keywords for your target roles. Paste a JD to surface gaps.
Check My Resume →Marketing Manager Resume FAQs
What metrics should a marketing manager show on a resume?
Show pipeline growth, revenue influenced, CAC, LTV, ROAS, conversion rate, CTR, and campaign ROI. Tie activities to bottom-line impact.
Do certifications matter for marketing?
Yes. Add platform certifications (Google Ads, HubSpot, Meta) if relevant. Place major ones near the top to pass ATS.
How long should a marketing resume be?
One page for early career; up to two pages for experienced managers. Keep bullets outcome-focused and role-relevant.
Common Metrics to Show
- Pipeline growth, revenue influenced
- CAC, LTV, ROAS, MER
- CTR, conversion rate, lead quality
- Email engagement, retention uplift